Your assignment must: The specific course learning outcomes associated with this assignment are: Points: 320Assignment 3: Foreign Market Entry and DiversificationCriteriaUnacceptableBelow 70% FFair70-79% CProficient80-89% BExemplary90-100% A1.
Create an argument for diversification of your business that will be
presented to the board of directors or business investorsWeight: 10%Did
not submit or incompletely created an argument for diversification of
your business that will be presented to the board of directors or
business investors.Partially
created an argument for diversification of your business that will be
presented to the board of directors or business investors.Satisfactorily
created an argument for diversification of your business that will be
presented to the board of directors or business investors.Thoroughly
created an argument for diversification of your business that will be
presented to the board of directors or business investors.2.
Develop a strategy for diversification indicating the products and
industries for the diversification and how synergies may be gained from
the diversified activity.Weight: 15%Did
not submit or incompletely developed a strategy for diversification
indicating the products and industries for the diversification; did not
submit or incompletely developed industries for the diversification and
how synergies may be gained from the diversified activity.Partially
developed a strategy for diversification indicating the products and
industries for the diversification; partially developed industries for
the diversification and how synergies may be gained from the diversified
activity.Satisfactorily
developed a strategy for diversification indicating the products and
industries for the diversification; satisfactorily developed industries
for the diversification and how synergies may be gained from the
diversified activity.Thoroughly
developed a strategy for diversification indicating the products and
industries for the diversification; thoroughly developed industries for
the diversification and how synergies may be gained from the diversified
activity.3.
Identify and discuss the foreign market that the company should enter
and discuss the strategy it should use to enter the market.Weight: 15%Did
not submit or incompletely identified and discussed the foreign market
that the company should enter and did not submit or incompletely
discussed the strategy it should use to enter the market.Partially
identified and discussed the foreign market that the company should
enter and partially discussed the strategy it should use to enter the
market.Satisfactorily
identified and discussed the foreign market that the company should
enter and satisfactorily discussed the strategy it should use to enter
the market.Thoroughly
identified and discussed the foreign market that the company should
enter and thoroughly discussed the strategy it should use to enter the
market.4.
Discuss the challenges that company may face in the foreign market and
how it might respond strategically to minimize the impact of these
challenges.Weight: 15%Did
not submit or incompletely discussed the challenges that company may
face in the foreign market; did not submit or incompletely discussed how
it might respond strategically to minimize the impact of these
challenges.Partially
discussed the challenges that company may face in the foreign market;
partially discussed how it might respond strategically to minimize the
impact of these challenges.Satisfactorily
discussed the challenges that company may face in the foreign market;
satisfactorily discussed how it might respond strategically to minimize
the impact of these challenges.Thoroughly
discussed the challenges that company may face in the foreign market;
thoroughly discussed how it might respond strategically to minimize the
impact of these challenges.5.
Create a scenario when it would not make sense for the company to
diversify or expand into a foreign market. Provide support for your
rationale.Weight: 15%Did
not submit or incompletely created a scenario when it would not make
sense for the company to diversify or expand into a foreign market; did
not submit or incompletely provided support for your rationale.Partially
created a scenario when it would not make sense for the company to
diversify or expand into a foreign market; partially provided support
for your rationale.Satisfactorily
created a scenario when it would not make sense for the company to
diversify or expand into a foreign market; satisfactorily provided
support for your rationale.Thoroughly
created a scenario when it would not make sense for the company to
diversify or expand into a foreign market; thoroughly provided support
for your rationale.6. Assess how the company will create a business environment conducive to ethical behavior.Weight: 15%Did not submit or incompletely assessed how the company will create a business environment conducive to ethical behavior.Partially assessed how the company will create a business environment conducive to ethical behavior.Satisfactorily assessed how the company will create a business environment conducive to ethical behavior.Thoroughly assessed how the company will create a business environment conducive to ethical behavior.7. 4 referencesWeight: 5%No references providedDoes not meet the required number of references; some or all references poor quality choices.Meets number of required references; all references high quality choices.Exceeds number of required references; all references high quality choices.8. Clarity writing mechanics and formatting requirementsWeight: 10%More than 6 errors present5-6 errors present3-4 errors present0-2 errors present