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    Competency

    In this project, you will demonstrate your mastery of the following competency:

    • Analyze quantitative and qualitative data to solve problems and make decisions that impact organizations and their stakeholders

    Scenario

    You have been asked to present your data findings and decision-making modeling to the leadership panel for feedback prior to the stakeholder meeting presentation. The panel wants to preview the charts and graphs that will be included in your presentation based on the research you have conducted. They would like to see how you will use the data to inform your recommendation, and how you will tell the story of that data.

    Directions

    Part 1: Using the research gathered in Project One, provide a visualization for each of the following, then summarize what the data is showing:

    1. The current state of the U.S. automotive manufacturing industry
      1. Sales by fuel type (electric, hybrid, gas)
    2. Current automotive industry trends
      1. The trend toward different types of motors for the vehicles being made and sold, such as electric and hybrid
      2. Trends in customer demands such as vehicle color, extra features, and styles
      3. Trends in the body types of vehicles sold (SUVs, trucks, sedans)
    3. Trends in the new industry
      1. Expected growth areas
      2. Sales by type of products or services offered
      3. Trends in customer demands

    Then, provide a summary of all of the data visualized.

    1. Summarize the collective data about both industries as a whole.
    2. Determine what the data is not telling you about the new industry.

    Part 2: Analyze three decision making models and select the one model that is best suited for making your decision.

    1. Analyze and provide an overview of the following three models and select one for use. Resources are listed in the Supporting Materials section.
      1. The Rational Model
      2. The Intuitive Model
      3. The Recognition-Primed Model
    2. Explain your choice of decision-making model.
      1. Why does your selection make the most sense for this project?

    What to Submit

    To complete this project, you must submit a PowerPoint presentation of 12 to 15 slides with speaker notes. Sources should be cited according to APA style.

    Supporting Materials

    The following resources support your work on the project:

    • Reading:
    • Reading:
    • Reading:

    Project Two Rubric

    CriteriaExemplary (100%)Proficient (85%)Needs Improvement (55%)Not Evident (0%)ValueCurrent State of the U.S. Automotive IndustryExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerVisually shows the current state of the U.S. automotive manufacturing industryShows progress toward proficiency, but with errors or omissions; areas for improvement may include inaccurate visualization or inaccurate dataDoes not attempt criterion15Current Automotive Industry TrendsExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerVisually shows the current automotive industry trendsShows progress toward proficiency, but with errors or omissions; areas for improvement may include inaccurate visualization or inaccurate dataDoes not attempt criterion15New Industry TrendsExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerVisually shows the new industry trendsShows progress toward proficiency, but with errors or omissions; areas for improvement may include inaccurate visualization or inaccurate dataDoes not attempt criterion15Summary of the Data VisualizedExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerProvides a summary of all of the data visualizedShows progress toward proficiency, but with errors or omissions; areas for improvement may include missing key elements or inaccurately summarized visualizationsDoes not attempt criterion15Analyzes the Three ModelsExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerAnalyzes the three models listed and selects one for useShows progress toward proficiency, but with errors or omissions; areas for improvement may include analysis that is incomplete or inaccurateDoes not attempt criterion10Selection of Decision Making ModelExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerExplains selection of decision making modelShows progress toward proficiency, but with errors or omissions; areas for improvement may include explanation that is lacking in detail or cursory explanationsDoes not attempt criterion10Articulation of ResponseExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerClearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purposeShows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readabilitySubmission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas10Citations and AttributionsUses citations for ideas requiring attribution, with few or no minor errorsUses citations for ideas requiring attribution, with consistent minor errorsUses citations for ideas requiring attribution, with major errorsDoes not use citations for ideas requiring attribution10Total:100% 

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